Lancia and Eberhard & Co. have announced the launch of a new limited-edition watch, the result of a collaboration that brings together two historic brands with strong ties to innovation and motorsport. Available through a selection of exclusive distributors, the new Lancia HF celebrates the revival of the iconic HF logo and anticipates the Italian brand’s return to the world of rallying in 2026.

The watch stands out for its dial featuring the renewed “High Fidelity” acronym and the emblematic red elephant, a symbol of courage and determination first introduced in the 1950s. Powered by an automatic mechanical movement and housed in a 41 mm stainless steel case, the model is available with blue, white, or black dials, all with a sunray finish and sporty red accents.

Produced in a limited edition of 120 pieces per variant, the Lancia HF combines heritage and contemporaneity, reflecting the shared sporting DNA of Lancia and Eberhard & Co., two brands that continue to reinterpret their legacy through a modern lens.