Swatch honors the City with the Porto special Edition, a watch featuring the city’s most famous symbols and monuments. More than just a photograph or a simple postcard, this piece is the ideal memory of the most striking ex-libris of Porto.
Characterized by he originality and good vibrancy of the Swiss brand, the new Swatch Porto watch quickly stands out with its lightweight plastic strap and blue color. It is precisely on the strap that comes one of the great signatures of this watch, with the white design of various Porto symbols, such as the Clérigos Tower, the imposing Sé, the Ribeira area, the celebrated night hammer of São João, the Porto wine, the traditional “francesinha” or the typical rabelo boat of the river Douro. On the back of the bracelet a new tribute is paid to the city, with the inscription “Cidade Invicta”.
The blue of the plastic case highlights the white dial, with indices also in blue. The watch has hour and minute hands in blue and a seconds hand in yellow. The blue and white clips have the words “Bibo” and “Porto”, in another declaration of love for the city.
Simultaneously, Swatch reopened its store in NorteShopping, after an investment in the total renovation of the space, underlining the strategic reinforcement of the brand in the Portuguese market.




